SAMG’s YouTube Channels reached 40MM Global Subscribers.

• – 10 MM subscriber gathered in 10 months, since 30MM subscribers reached last December.
• – Total cumulative view count for ‘Miniforce TV’ reached 3.6 Billion with good performances in US and UK markets.
• – “Proving competitiveness in global market on YouTube… will make a great leap to be the leader of K-animation wave.”

SAMG Entertainment (CEO Suhoon Kim, hereinafter SAMG) announced on the 20th that the total number of subscribers to its YouTube channels exceeded 40 million. It has been about 10 months since it reached 30 million subscribers in December last year.

SAMG, which has popular global kids IPs “Catch! Teenieping” and “Miniforce,” is currently operating YouTube channels for domestic and international fans. As of the 19th of this month, the cumulative number of views on all channels exceeded 23 billion, and the cumulative viewing time exceeded about 1.5 billion hours.

SAMG YouTube contains educational content such as △ theme video △ toy introduction video △ situation play △ Kids dance songs △ coloring play △ number play etc. using their popular IPs like “Catch! Teenieping,” “Miniforce,” “Superdino,” and “Lulu Pop.”

Among many of SAMG’s channels, the “Miniforce TV (Korean)” channel recorded the largest number of subscribers and views. As of the 19th, the number of subscribers to the YouTube “Miniforce TV” channel was 6.52 million, and the total number of views exceeded 3.7 billion. The “3D Shape Play” uploaded to the Miniforce TV channel is recording 200 million views, the most views of a single content.

Recently, “Catch! Teenieping” has gained huge popularity, contributing to the success of the SAMG YouTube channel. Currently, the cumulative number of views on the “Teenieping TV” channel is 370 million views, up more than 74% in a year.

Looking at each language area, it has continued to be strong this year, especially in the Anglo-American area. The channel “MINIFORCE TV (English),” which has the largest number of overseas subscribers, has 3.53 million subscribers and 1.7 billion cumulative views. The channel with the highest cumulative number of views among overseas channels is “Minipang TV”, which currently exceeds 2.1 billion times.

SAMG plans to demonstrate the competitiveness of its IP in the global content market by continuously introducing high-quality kid contents on new media platforms at home and abroad.

SAMG CEO Suhoon Kim said, “Surpassing 40 million subscribers on YouTube, shows how quickly SAMG’s IP is gaining attentions and growing in the global kids content market. This is an achievement that proves the global competitiveness of SAMG’s mega IP on YouTube, where various contents from around the world compete fiercely, he said. “We will use the largest own IP library to expand global fandom to more competitive contents and leap into ‘Korea’s Disney.” Meanwhile, SAMG has 12 “Gold Buttons” paid when it reaches 1 million subscribers on YouTube and 28 “Silver Buttons” paid when it reaches 100,000 subscribers.