Top trend animation ‘CATCH! TEENIEPING’, hit 50MM cumulative views on YouTube

The YouTube channel views of the popular animation “CATCH! TEENIEPING” has surpassed 50 million, setting a surprise record took only a year since its opening.

SAMG Animation (CEO Suhoon Kim) announced that its YouTube channel “Teenieping TV” has accumulated 50 million views.

Since its launch in late February last year, “Teenieping TV” has seen a sharp increase in view rates by introducing a variety of short-form contents tailored to preschool girls’, including main episodes of the popular animation TV series “CATCH! TEENIEPING”, toy playing videos with ‘Ping’ characters, and music, etc. The children’s dancing song series, which was introduced late November, has gained huge popularity with 4.3 million views in just 3 months, and in particular, the “Teenieping Song” video has surpassed 2.8 million views, emerging as a “hot item” among pre-school girls. On various moms’ communities, there are articles talk about how kids got into this contents, wanting the infinite repetitive playbacks for addictive lyrics and rhythm, which surely prove its popularity.

The popularity of these short-form content is accompanied by the success of the TV series. The animation “CATCH! TEENIEPING” recorded 3.95 percent of the highest ratings for ‘Animax’ channel in July last year, and continued to be popular in January, topping the Disney Channel 4-7 year-old female population (January 24 – January 30, 21 / researched by AGB Nielsen).

The popularity of “CATCH! TEENIEPING” brand also makes it No. 1 in the toy business. “CATCH! TEENIEPING” ranked first in both the popularity rankings of ‘Coupang dolls and toys’ and ‘SSG girl toys’ in December last year, being the hottest Christmas gifts for girls. In January, it also swept the top spot in ‘Coupang doll and toys’, and the top spot in the popular girls’ toys at ‘Toys R Us’ and ‘Home Plus’. With continuing popularity, sales of “CATCH! TEENIEPING” figures exceeded a half million pieces cumulative, especially for “Heart U ping” and “La La ping” figures, which were sold out, emergency additional supplies were added during the Lunar New Year holidays.

“Starting from the last Christmas season, sales of ‘CATCH! TEENIEPING’ products are the most overwhelming in the female toys category,” said a merchandiser from a large hyper outlet store, “According to the NAVER Data Lab, ‘CATCH! TEENIEPING’ has been ranked No. 1. The show presents self-directed girls as main roles with a variety of attractive fairy characters, and that’s why the show receives keen attention from children and their fandom led the demand for toys.” he said.

SAMG Animation announced, “The explosive increase in the number of views of ‘Teenieping TV’ is the result of increased viewing of ‘CATCH! TEENIEPING’ contents not only in Korea but also in Indonesia, Vietnam, the U.S., India, and Japan. “With this proven contents power of ‘CATCH! TEENIEPING’ brand, we will grow it into a global content loved by kids around the world in the future.”

‘CATCH! TEENIEPING’, with charming characters and original stories, is preparing for a sequel season in the second half of 2021.